In 2020, Changan Ford launched Escape Smart Edition and the all-new 6th generation Explorer. The Smart Edition, as an differentiated entry, further expanded the Escape’s outreach. The 170k-model made a competitive entry-level product appealing to young customers for its smart technologies and performance. The Explorer, at 400k price points, brings an experience matching luxury vehicles at 700k price points. After launch, the model has seen steadily rising performance with 2,544 vehicles sold in August, a month-on-month rise of 30%. 5,403 vehicles have been delivered in total, and the order number has reached 9,147.
While July and August are typically weak months for the automotive industry, Changan Ford still managed a steady sales growth. That would not be possible with the company’s well-planned, efficient operations, and deep and accurate understanding of the market. Changan Ford will continue to strengthen and expand its portfolio based on Chinese customers’ needs and continue to bring products of exceptional value.
The September has arrived, and let’s look forward to more news ahead!
